Home >

Markets, Marketing, and Market Research in PCO - June 2025

Description

Course Title: Markets, Marketing, and Managing the Cycle from Prospects to Learners

Course Description: 

How are new and changing markets identified?  How are programs -- in both content and format - developed to meet the needs of learners?  How can data analysis help shape ongoing understanding of markets?  This module will explore the processes and operations that convert markets into enrollments. 

  • Check out other UPCEA Professional Development offerings.

  • Review our participant FAQ

  • Read the Code of Conduct and our Privacy Policy

  • Cancellation Policy: Registrants who request cancellation by 5:00 pm EST on the Friday after the course begins will have the option to transfer that registration one time to a colleague at their institution or to any other Online PD course offered within six months of cancellation. If no suitable offerings are available within six months at the time of cancellation, registrants can request a refund of their registration fee minus a $50.00 administrative fee. No transfers or refunds will be available after the first week of the course. Cancellation requests must be made in writing and sent to pd@upcea.edu

  • Please direct all additional questions to pd@upcea.edu.

If you have not started the registration process, go down and click "Register for this Event" below. 

You MUST click "Allow Cookies" in the bottom left corner to access any links or areas of the member portal.



My Registrations

No registrations found.
Association Management Software by MemberSuite
   Core Version: 4.166.1.1028 Privacy Policy

About UPCEA

Contact Us

Get in Touch With Us

The Online & Professional Education Association

UPCEA is the online and professional education association. Our members positively impact millions of lives by continuously reinventing higher education. We advance the professional field through cutting edge research, professional development, networking and mentorship, conferences and seminars, and stakeholder advocacy. Our collaborative, entrepreneurial community brings together decision makers and influencers in education, industry, research, and policy interested in improving educational access and outcomes.

1 Dupont Circle, Suite 450
Washington, DC 20036

Phone 202.659.3130

Fax 202.785.0374